Abhishek Kumar
B.Des / Year 4
Daksha
Daksha
Prof. ABC
The Daksha visual identity project, in collaboration with ISRO, is a comprehensive endeavor aimed at endorsing and promoting the ambitious space exploration initiative led by IIT Bombay and its esteemed collaborators. With the support of taxpayers, the project aims to communicate to the Indian public how their contributions, channeled through ISRO, are being utilized to drive this groundbreaking endeavor that outshines foreign counterparts by leaps and bounds. The visual identity project encompasses various elements, including logo design, color schemes, typography, and brand guidelines, all carefully crafted to reflect the project's scientific excellence, national pride, and innovative spirit. By establishing a cohesive and visually captivating visual identity, the project seeks to inspire and engage both the Indian public and the global astronomical community, encouraging collaboration and leveraging expertise to advance the frontiers of space exploration.
Student Wellness Centre
Student Wellness Centre
Prof. ABC
The Student Wellness Center (SWC) visual identity project is a dedicated effort to bridge the gap between students and the valuable resources provided by the center. Recognizing the challenges faced by students, such as academic concerns, social pressure, and emotional well-being, the SWC aims to create a supportive and inclusive environment. Through the development of a personable, engaging, and unique brand identity, the project seeks to establish a connection point that resonates with students throughout the institute. By crafting a visual identity that reflects empathy, trust, and understanding, the SWC brand will inspire students to seek solace, insight, and resources without hesitation. The brand identity encompasses elements such as logo design, color palettes, typography, and visual guidelines, all aimed at creating a welcoming and relatable experience for students. Through this project, the SWC aims to empower students, enhance awareness about the center, and foster a community of support and well-being within the institute.
