Loyalty Program based Experience Design

A merchant always wants his loyal customers to feel special every time they make use of the service being provided. Also for new customers, they should often visit and use the service whether it’s a shopping brand or a restaurant. The Customers want to save their time and money in terms of travelling, searching for offers and other expenses. They need rewards of being loyal to their favorite brand implicitly.

Shopping with smartphones and tablets is becoming increasingly popular. It saves your time, money and helps customers make smarter spending decisions by putting detailed information. In addition to that making use of newer technologies lives of both customers and merchants can be made easier.

The aim of this project, Timbr, is to design a loyalty program based experience. It includes a mobile application for customers and a web based application for merchants. The design is based on the Beacon Technology which is used for detecting customers Check-Ins. The technology enables a smart phone or other device to perform actions when in close proximity to a Beacon device. With the help of Beacon Device, Timbr can approximately find its relative location to an iBeacon in a store.